What Information Do We Collect?
We collect Personal Data when you:
- Submit a web form
- Respond to a survey
- Interact with our chatbot
- Subscribe to our blog or newsletter
- Download free content or resources
- Register for an event, such as a webinar
- Request customer support
- Provide your phone number and consent to receive SMS messages
- Browse our website (automatically, via cookies and tracking technologies)
You may visit our website anonymously if you choose not to submit any personal information.
How Customer Information Is Used
Personal Data collected on our website is stored in our Customer Relationship Management (CRM) system on HubSpot. Any of the information we collect from you on our website may be used in one or more of the following ways:
- Personalize your experience on our website
- Improve our website and services
- Improve customer support
- Send periodic marketing and communications by email, text, and/or SMS
- Respond to inquiries and provide requested information about our schools and programs
How Customer Information Is Stored and Protected
Personal Data collected through our website is stored in our Customer Relationship Management (CRM) system on HubSpot. We implement a variety of security measures to maintain the safety of your personal information. All sensitive information is transmitted via Secure Socket Layer (SSL) technology and stored in our secure database, which can only be accessed by team members with authorized access rights to our systems.
How Long Information May Be Retained
We retain Personal Data for as long as we have an ongoing legitimate business need to do so — for example, to comply with our legal obligations, resolve disputes, or enforce our agreements. When we no longer have a legitimate business need to process your Personal Data, we will either delete or anonymize it, or securely store it and isolate it from further processing until deletion is possible.
Requesting Access, Correction, or Deletion of Your Information
You have the right to request access to, correction of, or deletion of your Personal Data, where applicable under law. To make such a request, contact us using the information below. We will respond to verified requests within a reasonable timeframe and in accordance with applicable law. Please note that certain information may need to be retained for legal, administrative, or record-keeping purposes even after a deletion request.
Sharing of Customer Information with Third Parties
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever without your consent, other than for the express purpose of the service requested. This includes:
- Trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential
- Legal compliance — we may release information when we believe it is appropriate to comply with the law, enforce our site policies, or protect our rights, property, or safety, or those of others
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
SMS Terms & Conditions
By providing your phone number and opting in to receive text messages from Williamsburg Academy, Williamsburg Family of Schools, and Williamsburg Learning, you agree to the following terms. Phone numbers and SMS consent collected for the purpose of sending text messages will not be shared with third parties or affiliates for marketing purposes.
Your mobile information is used solely to send you the SMS communications described below and will not be sold, rented, or disclosed to any outside party for their own marketing use.
Message frequency may vary depending on your interactions with us and the type of communication (for example, appointment reminders vs. general updates). Message and data rates may apply. Charges depend on your mobile carrier and plan.
You provide consent to receive SMS messages by submitting your phone number through one of our website forms, chatbot, event registration, or other request for information or support, and checking a box or otherwise affirmatively agreeing to receive text messages from Williamsburg. Consent to receive SMS messages is not a condition of purchasing or enrolling in any Williamsburg program.
You may opt out of SMS communications at any time by replying 'STOP' to any text message you receive from us. Once you reply STOP, we will send a one-time confirmation message and you will not receive further SMS messages from that number unless you opt back in by typing 'START'. If you need assistance at any time, reply HELP to any text message, or contact us directly: at 800-200-6869 or privacy@williamsburglearning.com.
Carriers are not liable for delayed or undelivered messages. Supported carriers are not liable for delayed or undelivered messages. We may update these SMS Terms & Conditions from time to time. Any changes will be posted on this page with an updated "Last updated" date.
By opting in, you may receive text messages related to:
- General marketing texts (news, promotions, and updates about Williamsburg programs)
- Example message: "Still looking for a dynamic education that fits your unique family lifestyle? We are here to help you see if we’re the right fit. Schedule a call with us to discuss your options today"
- Appointment reminders, enrollment and registration follow-ups
- Example message: "Your consultation with Sarah is today at 3PM. Sarah will send you a text from their number before your call, so you’ll be able to recognize it. We look forward to speaking with you about upcoming enrollment opportunities at Williamsburg Academy!"
- Parent and customer support (e.g., attendance, coursework, or account updates)
- Example message: "This is Sarah from WAC. Do you have time to chat tomorrow regarding summer school and your plan to graduate? I also have time Thursday if needed. Reply STOP to opt out."
Cookies and Tracking Technologies
When you visit our website, submit a form, attend a virtual event, visit our social media accounts, or request more information about Williamsburg Academy, its partners, or affiliated organizations, we automatically collect certain information using tracking technologies such as cookies and tracking pixels. Cookies allow us to compile aggregate data about site traffic and site interaction so we can offer better site experiences and tools in the future. For more information please refer to our Cookie Policy.
Children's Online Privacy Protection Act Compliance
We comply with the requirements of COPPA (Children’s Online Privacy Protection Act). Our website is directed to individuals at least 13 years old or older.
Web Privacy Policy Only
This privacy policy applies only to information collected through our website and not to information collected offline or through other applications used by Williamsburg Academy.
Changes to Our Privacy Policy
If we change our privacy policy, we will post those changes on this page and/or update the modification date below.
Contacting Us
If you have any questions regarding this privacy policy or how your information is handled, you may contact us at:
Email: privacy@williamsburglearning.com
Phone Number: 800-200-6869
Click to go to the Williamsburg Academy of Colorado, Williamsburg Academy of Utah, Williamsburg Academy via Public Education Partner, or Williamsburg Academy Private School websites.
Last modified: August 2026
